The air conditioner market in India is expected to grow at a CAGR of 15% during the forecast period. The growth is attributed to the early onset of summer, rising penetration of ACs (currently 5-7% as compared to 32-35% global average), higher disposable income, and growing urbanization. Moreover, the growing economy and changing lifestyles have increased the need for air conditioners that offers convenience and comfort. In India, split and window air ACs dominate the air conditioners market. However, the split AC is expected to transition to inverter technology over the next few years. In the long-term, air conditioner sales through online channels are likely to gain traction against the backdrop of a surge in internet penetration across the country.
Market Segmentation
The India air conditioner market has been analyzed on the basis of AC type, capacity, star ratings, sales channel, end-user, and region. Based on the AC type, the market is segmented into window AC, split AC, cassette, and floor mounted. Among these, split ACs are the most popular product among the Indian customers. Based on capacity, the market is segmented into less than 1 Ton, 1 Ton, 1-1.4 Ton, 5 Ton, and more than 1.5 Ton. Based on start ratings, the market covers the analysis of 1-star, 2-star, 3-star, 4-star, and 5-star. Further, on the basis of sales channel, modern retail and conventional retail. By end-user, the market is segmented into residential and commercial. Geographically, the market covers the analysis of North India, South India, East India, and West & Central India. North Indian states, including Delhi, Haryana, Uttar Pradesh, Punjab, and Rajasthan, among others, dominate the Indian air conditioner market owing to elevated temperatures and high AC penetration rates.
Market Structure and Competition Landscape
The growth of the India air conditioner market is characterized by the presence of players operating in the market. Some of the players operating in the market include Voltas, Daikin, LG, Panasonic, Llyod Electric, Blue Star, Hitachi, Samsung, Carrier Midea, Videocon, Electrolux, GREE, Whirlpool, Fujitsu General, Toshiba, and Haier, among others. Manufacturers are focusing on expanding their delivery and service centers along with launching products with innovative features, including power-saving and auto-clean features. International brands are set to foray into the Indian air conditioner market by launching products.
? In March 2022, France-based electronics brand Thomson, which operates in India through its brand licensee Super Plastronics Pvt Ltd (SPPL), announced to foray into Indian AC market.
? In 2022, RealMe launched the product line of new air conditioners in India.
India Air Conditioners Market Analysis and Forecast 2019-2028
Table of Contents
1. Market Introduction
1.1. Scope of Study
1.2. Problem Statement
1.3. Market Segmentation
2. Assumptions and Acronyms
3. Executive Summary
3.1. India and Global Market in 2022
3.2. Analyst Insights & Recommendations
3.3. Growth Opportunities and Key Strategies
3.4. Supply-side and Demand-side Trends
4. Research Methodology
5. Analysis of COVID-19 Impact and Road Ahead
6. Market Indicators and Background
6.1. Macro-Economic Factors
6.1.1. India GDP Analysis (Historical Figures and Forecast)
6.1.2. India GDP Analysis by State
6.1.3. Construction Industry in India
6.1.3.1. By States
6.1.3.2. By Category
6.1.3.2.1. Residential
6.1.3.2.2. Commercial
6.1.3.2.3. Industrial
6.1.3.2.4. Infrastructure
6.1.4. Disposable Income
6.1.5. Per Capita Income
6.1.6. Industry Value Added
6.1.7. Electronics Industry in India
6.1.8. Consumer Spending by States
6.2. Forecasting Factors
Robust assessment of various factors including industrial performance, industry players? expenditures, economic conditions, among others
6.3. Supply Chain & Value Chain Analysis
6.3.1. Raw Material Suppliers
6.3.1.1. Compressor
6.3.1.2. Motor
6.3.1.3. Fan/Blower
6.3.1.4. Sheet
6.3.1.5. Capacitor and Other Electronic Devices
6.3.1.6. Refrigerant
6.3.1.7. Other Materials, Components etc.
6.3.2. Air Conditioners Manufacturers
6.3.3. Key End Users
6.4. Industry SWOT Analysis
6.5. PESTLE Analysis
6.6. Porter?s Five Forces Analysis
7. Government Laws and Regulations
8. India Air Conditioners Market Dynamics
8.1. Drivers
8.2. Restraints
8.3. Trends
8.4. Opportunities
9. India Air Conditioners Market: Key Investment Analysis
9.1. By Leading Manufacturers
9.2. Technological Assessment
9.3. By States/Region
9.4. By AC Type
9.5. By Capacity
9.6. By Star Ratings
9.7. By Sales Channel
9.8. By End User
9.9. M&A Activities
Robust assessment of major investments made by various industry players along with key application areas, technological assessment, and key end-use sector
10. Pricing Analysis
10.1. By AC Type
10.1.1. Window
10.1.2. Split
10.1.3. Cassette (ceiling mounted)
10.1.4. Floor Mounted
10.2. By Capacity
10.2.1. Less than 1 Ton
10.2.2. 1 Ton
10.2.3. 1.1-1.4 Ton
10.2.4. 1.5 Ton
10.2.5. More than 1.5 Ton
11. Parent Market Overview
11.1. Global Home Appliances Market
11.2. India Home Appliances Market
11.2.1. By Equipment
11.2.2. By States
11.3. Global Air Conditioners Market
12. Segmental Analysis
12.1. India Air Conditioners Market by AC Type
12.1.1. Segment Overview
12.1.1.1. Window
12.1.1.2. Split
12.1.1.3. Cassette (ceiling mounted)
12.1.1.4. Floor Mounted
12.2. India Air Conditioners Market by Capacity
12.2.1. Segment Overview
12.2.1.1. Less than 1 Ton
12.2.1.2. 1 Ton
12.2.1.3. 1.1-1.4 Ton
12.2.1.4. 1.5 Ton
12.2.1.5. More than 1.5 Ton
12.3. India Air Conditioners Market by Star Ratings
12.3.1. Segment Overview
12.3.1.1. 1 Star
12.3.1.2. 2 Star
12.3.1.3. 3 Star
12.3.1.4. 4 Star
12.3.1.5. 5 Star
12.4. India Air Conditioners Market by Sales Channel
12.4.1. Segment Overview
12.4.1.1. Modern Retail
12.4.1.1.1. Online (e-commerce stores)
12.4.1.1.2. Offline
12.4.1.1.2.1. Hypermarkets
12.4.1.1.2.2. Supermarkets
12.4.1.1.2.3. Convenience Stores
12.4.1.1.2.4. Specialty and Discount Stores
12.4.1.2. Conventional Retail (Retail Stores)
12.5. India Air Conditioners Market by End User
12.5.1. Segment Overview
12.5.1.1.1. Residential
12.5.1.1.1.1. Apartment
12.5.1.1.1.2. Independent
12.5.1.1.1.3. Others (Villas, etc.)
12.5.1.1.2. Commercial
12.5.1.1.2.1. Offices
12.5.1.1.2.2. Hotels/Motels
12.5.1.1.2.3. Restaurant
12.5.1.1.2.4. Banks
12.5.1.1.2.5. Hospitals
12.5.1.1.2.6. Malls
12.5.1.1.2.7. Supermarkets/Hypermarkets/Department Stores
12.5.1.1.3. Others (Shopping Centres, Concert Halls, etc.)
12.6. India Air Conditioners Market by Region
12.6.1. North
12.6.1.1. Urban
12.6.1.2. Semi-urban
12.6.1.3. Rural
12.6.2. South
12.6.2.1. Urban
12.6.2.2. Semi-urban
12.6.2.3. Rural
12.6.3. West and Central
12.6.3.1. Urban
12.6.3.2. Semi-urban
12.6.3.3. Rural
12.6.4. East
12.6.4.1. Urban
12.6.4.2. Semi-urban
12.6.4.3. Rural
13. Regional Analysis
13.1. North India Air Conditioners Market Analysis and Forecast 2019-2028
13.1.1. Market Overview
13.1.2. North India Air Conditioners Market by AC Type
13.1.3. North India Air Conditioners Market by Capacity
13.1.4. North India Air Conditioners Market by Star Ratings
13.1.5. North India Air Conditioners Market by Sales Channel
13.1.6. North India Air Conditioners Market by End User
13.2. South India Air Conditioners Market Analysis and Forecast 2019-2028
13.2.1. Market Overview
13.2.2. South India Air Conditioners Market by AC Type
13.2.3. South India Air Conditioners Market by Capacity
13.2.4. South India Air Conditioners Market by Star Ratings
13.2.5. South India Air Conditioners Market by Sales Channel
13.2.6. South India Air Conditioners Market by End User
13.3. West and Central India Air Conditioners Market Analysis and Forecast 2019-2028
13.3.1. Market Overview
13.3.2. West and Central India Air Conditioners Market by AC Type
13.3.3. West and Central India Air Conditioners Market by Capacity
13.3.4. West and Central India Air Conditioners Market by Star Ratings
13.3.5. West and Central India Air Conditioners Market by Sales Channel
13.3.6. West and Central India Air Conditioners Market by End User
13.4. East India Air Conditioners Market Analysis and Forecast 2019-2028
13.4.1. Market Overview
13.4.2. East India Air Conditioners Market by AC Type
13.4.3. East India Air Conditioners Market by Capacity
13.4.4. East India Air Conditioners Market by Star Ratings
13.4.5. East India Air Conditioners Market by Sales Channel
13.4.6. East India Air Conditioners Market by End User
14. Competitive Landscape
14.1. Competition Dashboard
14.1.1. Global and Regional Market Share Analysis
14.1.2. Market Structure
14.2. Competitive Benchmarking
14.3. Key Strategy Analysis
14.4. Company Profiles
14.4.1. Voltas Limited
14.4.1.1. Company Overview
14.4.1.2. Product/Service Offerings
14.4.1.3. Key Financials
14.4.1.4. Recent Developments
14.4.2. Daikin
14.4.2.1. Company Overview
14.4.2.2. Product/Service Offerings
14.4.2.3. Financials
14.4.2.4. Recent Developments
14.4.3. LG
14.4.3.1. Company Overview
14.4.3.2. Product/Service Offerings
14.4.3.3. Financials
14.4.3.4. Recent Developments
14.4.4. Panasonic
14.4.4.1. Company Overview
14.4.4.2. Product/Service Offerings
14.4.4.3. Financials
14.4.4.4. Recent Developments
14.4.5. Llyod Electric (Havells India Limited)
14.4.5.1. Company Overview
14.4.5.2. Product/Service Offerings
14.4.5.3. Financials
14.4.5.4. Recent Developments
14.4.6. Blue Star
14.4.6.1. Company Overview
14.4.6.2. Product/Service Offerings
14.4.6.3. Financials
14.4.6.4. Recent Developments
14.4.7. Hitachi
14.4.7.1. Company Overview
14.4.7.2. Product/Service Offerings
14.4.7.3. Financials
14.4.7.4. Recent Developments
14.4.8. Samsung
14.4.8.1. Company Overview
14.4.8.2. Product/Service Offerings
14.4.8.3. Financials
14.4.8.4. Recent Developments
14.4.9. Carrier Midea
14.4.9.1. Company Overview
14.4.9.2. Product/Service Offerings
14.4.9.3. Financials
14.4.9.4. Recent Developments
14.4.10. Videocon
14.4.10.1. Company Overview
14.4.10.2. Product/Service Offerings
14.4.10.3. Financials
14.4.10.4. Recent Developments
14.4.11. Electrolux
14.4.11.1. Company Overview
14.4.11.2. Product/Service Offerings
14.4.11.3. Financials
14.4.11.4. Recent Developments
14.4.12. GREE
14.4.12.1. Company Overview
14.4.12.2. Product/Service Offerings
14.4.12.3. Financials
14.4.12.4. Recent Developments
14.4.13. Whirlpool
14.4.13.1. Company Overview
14.4.13.2. Product/Service Offerings
14.4.13.3. Financials
14.4.13.4. Recent Developments
14.4.14. Fujitsu General
14.4.14.1. Company Overview
14.4.14.2. Product/Service Offerings
14.4.14.3. Financials
14.4.14.4. Recent Developments
14.4.15. Toshiba
14.4.15.1. Company Overview
14.4.15.2. Product/Service Offerings
14.4.15.3. Financials
14.4.15.4. Recent Developments
14.4.16. Haier
14.4.16.1. Company Overview
14.4.16.2. Product/Service Offerings
14.4.16.3. Financials
14.4.16.4. Recent Developments
Exhaustive list of distributors/channel partners/suppliers will be provided in the report
15. Disclaimer
List of Figures
Figure 01: India Air Conditioner Market Volume (?000 units), 2019-2021
Figure 02: India Air Conditioner Market Volume (?000 units) & Y-o-Y Growth (%) Analysis, 2022?2028
Figure 03: Air Conditioner, Pricing Analysis per unit (US$), in 2022
Figure 04: Air Conditioner, Pricing Forecast per unit (US$), in 2028
Figure 05: India Air Conditioner Market Value Analysis (US$ Mn), 2019-2021
Figure 06: India Air Conditioner Market Size (US$ Mn) & Y-o-Y Growth (%) Analysis, 2022?2028
Figure 07: India Air Conditioner Market Size and Market Share Analysis (%) by AC Type, 2022 & 2028
Figure 08: India Air Conditioner Market Y-o-Y Analysis (%) by AC Type, 2022-2028
Figure 09: India Air Conditioner Market Size and Market Share Analysis (%) by Capacity, 2022 & 2028
Figure 10: India Air Conditioner Market Y-o-Y Analysis (%) by Capacity, 2022-2028
Figure 11: India Air Conditioner Market Size and Market Share Analysis (%) by Star Ratings, 2022 & 2028
Figure 12: India Air Conditioner Market Y-o-Y Analysis (%) by Star Ratings, 2022-2028
Figure 13: India Air Conditioner Market Size and Market Share Analysis (%) by Sales Channel, 2022 & 2028
Figure 14: India Air Conditioner Market Y-o-Y Analysis (%) by Sales Channel, 2022-2028
Figure 15: India Air Conditioner Market Size and Market Share Analysis (%) by End User, 2022 & 2028
Figure 16: India Air Conditioner Market Y-o-Y Analysis (%) by End User, 2022-2028
Figure 17: India Air Conditioner Market Size and Market Share Analysis (%) by Region, 2022 & 2028
Figure 18: India Air Conditioner Market Y-o-Y Growth (%) by Region, 2022?2028
Figure 19: North India Air Conditioner Market Size and Market Share Analysis (%) by AC Type, 2022 & 2028
Figure 20: North India Air Conditioner Market Size and Market Share Analysis (%) by Capacity, 2022 & 2028
Figure 21: North India Air Conditioner Market Size and Market Share Analysis (%) by Star Ratings, 2022 & 2028
Figure 22: North India Air Conditioner Market Size and Market Share Analysis (%) by Sales Channel, 2022 & 2028
Figure 23: North India Air Conditioner Market Size and Market Share Analysis (%) by End User, 2022 & 2028
Figure 24: North India Air Conditioner Market Size and Market Share Analysis (%) by Country, 2022 & 2028
Figure 25: West & Central India Air Conditioner Market Size and Market Share Analysis (%) by AC Type, 2022 & 2028
Figure 26: West & Central India Air Conditioner Market Size and Market Share Analysis (%) by Capacity, 2022 & 2028
Figure 27: West & Central India Air Conditioner Market Size and Market Share Analysis (%) by Star Ratings, 2022 & 2028
Figure 28: West & Central India Air Conditioner Market Size and Market Share Analysis (%) by Sales Channel, 2022 & 2028
Figure 29: West & Central India Air Conditioner Market Size and Market Share Analysis (%) by End User, 2022 & 2028
Figure 30: West & Central India Air Conditioner Market Size and Market Share Analysis (%) by Country, 2022 & 2028
Figure 31: East India Air Conditioner Market Size and Market Share Analysis (%) by AC Type, 2022 & 2028
Figure 32: East India Air Conditioner Market Size and Market Share Analysis (%) by Capacity, 2022 & 2028
Figure 33: East India Air Conditioner Market Size and Market Share Analysis (%) by Star Ratings, 2022 & 2028
Figure 34: East India Air Conditioner Market Size and Market Share Analysis (%) by Sales Channel, 2022 & 2028
Figure 35: East India Air Conditioner Market Size and Market Share Analysis (%) by End User, 2022 & 2028
Figure 36: East India Air Conditioner Market Size and Market Share Analysis (%) by Country, 2022 & 2028
Figure 37: South India Air Conditioner Market Size and Market Share Analysis (%) by AC Type, 2022 & 2028
Figure 38: South India Air Conditioner Market Size and Market Share Analysis (%) by Capacity, 2022 & 2028
Figure 39: South India Air Conditioner Market Size and Market Share Analysis (%) by Star Ratings, 2022 & 2028
Figure 40: South India Air Conditioner Market Size and Market Share Analysis (%) by Sales Channel, 2022 & 2028
Figure 41: South India Air Conditioner Market Size and Market Share Analysis (%) by End User, 2022 & 2028
Figure 42: South India Air Conditioner Market Size and Market Share Analysis (%) by Country, 2022 & 2028
List of Tables
Table 1: India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by AC Type
Table 2: India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by AC Type
Table 3: India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Capacity
Table 4: India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Capacity
Table 5: India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Star Ratings
Table 6: India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Star Ratings
Table 7: India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Sales Channel
Table 8: India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Core Operational Frequency
Table 9: India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by End User
Table 10: India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by End User
Table 11: India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Region
Table 12: India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Region
Table 13: North India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by AC Type
Table 14: North India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by AC Type
Table 15: North India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Capacity
Table 16: North India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Capacity
Table 17: North India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Star Ratings
Table 18: North India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Star Ratings
Table 19: North India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Sales Channel
Table 20: North India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Sales Channel
Table 21: North India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by End User
Table 22: North India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by End User
Table 23: North India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Country
Table 24: North India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Country
Table 25: West & Central India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by AC Type
Table 26: West & Central India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by AC Type
Table 27: West & Central India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Capacity
Table 28: West & Central India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Capacity
Table 29: West & Central India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Star Ratings
Table 30: West & Central India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Star Ratings
Table 31: West & Central India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Sales Channel
Table 32: West & Central India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Sales Channel
Table 33: West & Central India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by End User
Table 34: West & Central India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by End User
Table 35: West & Central India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Country
Table 36: West & Central India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Country
Table 37: East India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by AC Type
Table 38: East India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by AC Type
Table 39: East India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Capacity
Table 40: East India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Capacity
Table 41: East India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Star Ratings
Table 42: East India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Star Ratings
Table 43: East India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Sales Channel
Table 44: East India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Sales Channel
Table 45: East India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by End User
Table 46: East India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by End User
Table 47: East India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Country
Table 48: East India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Country
Table 49: South India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by AC Type
Table 50: South India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by AC Type
Table 51: South India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Capacity
Table 52: South India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Capacity
Table 53: South India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Star Ratings
Table 54: South India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Star Ratings
Table 55: South India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Sales Channel
Table 56: South India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Sales Channel
Table 57: South India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by End User
Table 58: South India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by End User
Table 59: South India Air Conditioner Market Value (US$ Mn) Analysis and Forecast 2019-2028, by Country
Table 60: South India Air Conditioner Market Volume (?000 units) Analysis and Forecast 2019-2028, by Country
The air conditioner market in India is expected to grow at a CAGR of 15% during the forecast period. The growth is attributed to the early onset of summer, rising penetration of ACs (currently 5-7% as compared to 32-35% global average), higher disposable income, and growing urbanization. Moreover, the growing economy and changing lifestyles have increased the need for air conditioners that offers convenience and comfort. In India, split and window air ACs dominate the air conditioners market. However, the split AC is expected to transition to inverter technology over the next few years. In the long-term, air conditioner sales through online channels are likely to gain traction against the backdrop of a surge in internet penetration across the country.
Market Segmentation
The India air conditioner market has been analyzed on the basis of AC type, capacity, star ratings, sales channel, end-user, and region. Based on the AC type, the market is segmented into window AC, split AC, cassette, and floor mounted. Among these, split ACs are the most popular product among the Indian customers. Based on capacity, the market is segmented into less than 1 Ton, 1 Ton, 1-1.4 Ton, 5 Ton, and more than 1.5 Ton. Based on start ratings, the market covers the analysis of 1-star, 2-star, 3-star, 4-star, and 5-star. Further, on the basis of sales channel, modern retail and conventional retail. By end-user, the market is segmented into residential and commercial. Geographically, the market covers the analysis of North India, South India, East India, and West & Central India. North Indian states, including Delhi, Haryana, Uttar Pradesh, Punjab, and Rajasthan, among others, dominate the Indian air conditioner market owing to elevated temperatures and high AC penetration rates.
Market Structure and Competition Landscape
The growth of the India air conditioner market is characterized by the presence of players operating in the market. Some of the players operating in the market include Voltas, Daikin, LG, Panasonic, Llyod Electric, Blue Star, Hitachi, Samsung, Carrier Midea, Videocon, Electrolux, GREE, Whirlpool, Fujitsu General, Toshiba, and Haier, among others. Manufacturers are focusing on expanding their delivery and service centers along with launching products with innovative features, including power-saving and auto-clean features. International brands are set to foray into the Indian air conditioner market by launching products.
? In March 2022, France-based electronics brand Thomson, which operates in India through its brand licensee Super Plastronics Pvt Ltd (SPPL), announced to foray into Indian AC market.
? In 2022, RealMe launched the product line of new air conditioners in India.
